Climate Tech is inherently scientific—driven by data, research, and evidence.
Its marketing should be too.
Hi, there. I’m Leta (pronounced Lee-tah), a passion powered marketing leader with a knack for navigating ambiguity and helping big, new ideas come live in the world.
With 20 years of expertise helping Silicon Valley startups in emerging industries thrive. My forte lies in steering companies through ambiguity and transforming bold ideas into reality.
My specialty? Building marketing foundations and flexible fractional teams rooted in analytics, experimentation, and real traction.
I’ve spent the past few years focused on helping ClimateTech companies go to market and scale.
Now, I’m also channeling that energy into Amber Matters—a storytelling studio I co-founded to move the climate imagination from worry to wonder.
Whether you’re launching a game-changing startup or want a clearer path to scale, I’m here to help.
Why Fractional Teams
Flexibility
Our model gives ClimateTech startups the versatility to adapt and grow. With access to a broad bench of experts, we tailor the right team for your evolving needs, ensuring your marketing stays agile and aligned with your goals.
Dynamic Collaboration
A single person playing multiple instruments can make music, but a small symphony delivers a richer performance. That’s how our teams work—multiple marketing disciplines working in concert to create greater impact.
Efficiency
Fractional marketing teams offer a potent mix of expertise at a fraction of the cost. With the budget for one full-time hire, you can access a broader range of skills and deliver immediate impact—maximizing resources without sacrificing quality or results.
With us, you’ll always know what’s working, what isn’t, and how to keep improving.
Meet Some Of The Experts
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Jeanne Foels
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Tara Soltow
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Jessica Poulin
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Patrick Mahoney
Why Us
Magnetic Magic
Marketing is about relationships and we have a knack for creating moments and experiences that fuel connection and loyalty.
Impact Guaranteed
Your success is our success. Together we’ll achieve real outcomes and make your marketing consistently generate revenue and opportunity.
Mutual Reciprocity
True partnerships are anchored in respect and endless curiosity. With us you are always guaranteed proactive communication, balanced debate, and an open mind.
We are teams of marketing magicians, data-driven experts, and seasoned storytellers focused on helping your Climate Tech startup thrive. With deep experience in climate and startups, we balance fast growth with meaningful impact to help you succeed.
Marketing thrives with expertise, and data makes it unstoppable—get both with us.
Want a marketing system that combines flexibility, deep expertise, and a data-driven foundation?